REVICE IS TAKING THE CRAZINESS OUT OF JEANS PRICING AND ALSO DESIGNING SURPRISINGLY ADORABLE PANTS

How remarkable could jeans that cost less than $100 really be? Pretty outstanding, as it ends up.

When I initially spied Revice pants on Instagram, I figured they would certainly cost someplace around $300– after all, the seventies vibe is popular currently, as well as they jeans are developed and made in Los Angeles. However Revice’s Boogie Bell pants are just $88. The Venus flares are even less at $78. There are plenty a lot more where those originated from, including embroidered jackets that are also, astonishingly, under $100, plus tee shirts for $16.

Exactly how do they do it? Revice founder Shai Sudry has been in the garment industry for 30+ years as well as has functioned Ed Hardy, Real Religion, as well as Diesel, so he understands a thing or more regarding denim.

The hippie, ’70s ambiance apparent in Revice designs might not bring to mind any one of the aforementioned brand names. But when Sudry launched Revice in January, he wished to transform vintage jeans with a modern spin.

” We set out to recreate and remaster those vintage fits with premium quality fabrics therefore integrating the world of costs denim with the globe of classic jeans,” claimed Morgan Vanderwall, the company’s marketing organizer.

The seventies was a time when testing with denim style was at its top, and Revice’s objective is to deliver that ” remarkable butt lift” accomplished when your contours are hugged in all the right areas.

But exactly how can they sell the jeans at such an exceptionally small cost?

” We have selected to market our denim online specifically through our on-line shop,” Vanderwall claimed. “Since we do not really have a retail store front as well as we don’t sell wholesale to shops we can avoid that ludicrous retail markup that comes with all that. Rather, we can offer our item at wholesale costs direct to the customer. We basically avoid the middle guy. Plus we offer totally free shipping on orders over $50 and cost-free delivery on returns and also exchanges, so it’s kind of a zero threat experience.”

The brand will certainly to release brand-new jeans and/or tee shirt styles monthly. They likewise intend to expand their men’s line with even more cleans as well as fits.

” What’s awesome regarding the jeans market today is that individuals are willing to press the limits as well as are looking for denim that’s even more of a statement item than a standardized simple garment,” Vanderwall said. “That provides us a lot of liberty to leader some distinct rad styles as well as spruce up the method people connect to denim in society.”

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